Public–private partnership strategy in increasing competitiveness advantage of Malaysia’s halal cosmetic and personal care industry

The Halal Industry Master Plan reflects the commitment and effort of the Malaysian government to encourage private business enterprises in the halal cosmetic and personal care industry to be more competitive. The private business enterprises need a more competitive advantage to compete with internat...

Full description

Bibliographic Details
Main Authors: Zakaria, Muhammad Hafeez, Awang, Mohd. Daud, Fee, Lee Yok, Ab Razak, Ratna Roshida, Ismail, Mohd. Mahadee, Ab Ghani, Sayuti
Format: Article
Language:English
Published: Wise Academia Research Solutions 2024
Online Access:http://psasir.upm.edu.my/id/eprint/113558/
http://psasir.upm.edu.my/id/eprint/113558/1/113558.pdf