Integarate Muji's character into new Chinese packaging design for better value and aesthetic appearance

In the evolving realm of product packaging, the intersection of minimalistic MUJI design principles and traditional Chinese aesthetics offers a promising avenue for exploration. This study delves into the potential of integrating MUJI's design elements into Chinese packaging to enhance its valu...

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Bibliographic Details
Main Authors: Hang, Wang, Alli, Hassan, Shaahbudin, Shahrul Azman, Raja Ahmad Effendi, Raja Ahmad Azmeer
Format: Article
Language:English
Published: Human Resource Management Academic Research Society 2023
Online Access:http://psasir.upm.edu.my/id/eprint/109491/
http://psasir.upm.edu.my/id/eprint/109491/1/integarate-mujis-character-into-new-chinese-packaging-design-for-better-value-and-aesthetic-appearance.pdf