Farmers' farm performance is correlated with the dimensions of relationship marketing: a study in Bangladesh

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Farmers' farm performance is correlated with the dimensions of relationship marketing: a study in Bangladesh

Background: Nowadays, many individuals are moving toward business relationships, becoming closer and developing business ties with their business partners in the supply chain. Relationship marketing could underpin strategic marketing in minimizing economic problems and enhancing business performance...

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Bibliographic Details
Main Authors:	Iris, F., M. Nawi, N., Man, N., Ramli, N. N., Taj, U. M.
Format:	Article
Published:	Agricultural Research Communication Centre 2022
Online Access:	http://psasir.upm.edu.my/id/eprint/101501/

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