Ethnically targeted advertising : views of those not targeted
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| Format: | Article |
| Language: | English |
| Published: |
Asia Pacific Journal of Marketing and Logistics
2007
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| Online Access: | http://ir.unimas.my/id/eprint/1610/ http://ir.unimas.my/id/eprint/1610/1/16Ethnically%2Btargeted%2Badvertising%2BViews%2Bof%2Bthose%2Bnot%2Btargeted%2B%2528abstract%2529%20%281%29.pdf |