Does market orientation lead to higer service quality provision and performance? A study among service organizations in Nothern Malaysia
| Main Authors: | , , , |
|---|---|
| Format: | Article |
| Language: | English |
| Published: |
Modelling in Operations Management
2010
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| Subjects: | |
| Online Access: | http://ir.unimas.my/id/eprint/1583/ http://ir.unimas.my/id/eprint/1583/1/does%2Bmarket%2Borientation%2B%2528abstract%2529%20%281%29.pdf |