Customer-Centered Design Approach to Improve E-Commerce Web Site Usability
In the development process of e-commerce online store, the attributes of the store and its product display is very important. The fundamental problem that motivates this study is to find the factors that determine customer acceptance of virtual stores especially related with the product display. We...
| Main Authors: | , |
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| Format: | Proceeding |
| Language: | English |
| Published: |
Centre for Academic Information Services, UNIMAS
2007
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| Subjects: | |
| Online Access: | http://ir.unimas.my/id/eprint/1221/ http://ir.unimas.my/id/eprint/1221/1/URS06%2Bfullpaper%2B-%2Biris%2B-%2Babstract%2Bonly.pdf |