Financial technology readiness for Shariah-compliant banking services: Post-merger perspectives
Purpose; The mergers and acquisitions impact the firm’s marketing strategy to target the potential market. To compete with conventional banks, Shariah banks have accommodated financial technology (Fintech) and digitalisation to retain existing customers and attract potential customers. Furthermore,...
| Main Authors: | , , , |
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| Format: | Article |
| Language: | English English |
| Published: |
Emerald Publishing
2024
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| Subjects: | |
| Online Access: | http://umpir.ump.edu.my/id/eprint/41864/ http://umpir.ump.edu.my/id/eprint/41864/1/10-1108_JIMA-08-2023-0236.pdf http://umpir.ump.edu.my/id/eprint/41864/2/Financial%20technology%20readiness%20for%20Shariah-compliant%20banking%20services_ABST.pdf |