The approach of value innovation towards superior performance, competitive advantage, and sustainable growth: A systematic literature review

The approach of value innovation towards superior performance, competitive advantage, and sustainable growth: A systematic literature review

The value innovation strategy of pursuing differentiation and low cost has diverged and correlated with various notions and perspectives, which adds complexity and ambiguity to the current knowledge of value innovation. Thus, this study uses a systematic literature review methodology to identify key...

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Bibliographic Details
Main Authors: Hajar, Mohammed A., Alkahtani, Ammar Ahmed, Daing Mohd Nasir, Ibrahim, Mohd Ridzuan, Darun, Al-Sharaf, Mohammed A., Tiong, Sieh Kiong
Format: Article
Language:English
Published: MDPI 2021
Subjects:
HD Industries. Land use. Labor
Online Access:http://umpir.ump.edu.my/id/eprint/32542/
http://umpir.ump.edu.my/id/eprint/32542/1/The%20approach%20of%20value%20Innovation%20towards%20superior%20performance.pdf

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