The influence of attribute importance and interpersonal influence on consumer repurchase intention between high and low involvement products / Oriah binti Haji Akir
This research has established the linkages between attribute importance variables and interpersonal influence variables on repurchase intention using high and low involvement products as a comparison. Meanwhile consumer prior product knowledge was hypothesised as the moderating variable between attr...
Internet
http://studentsrepo.um.edu.my/5919/http://studentsrepo.um.edu.my/5919/3/Phd.CoverPage.pdf
http://studentsrepo.um.edu.my/5919/4/Phd.TitlePage.pdf
http://studentsrepo.um.edu.my/5919/5/PhdcoverJun2015%2DCorrection.pdf
http://studentsrepo.um.edu.my/5919/6/PhdReportFinal20Jun2015@3.doc%2DOriah_%2D_CorrectionVIVA.pdf
http://studentsrepo.um.edu.my/5919/1/AppendixA.pdf
http://studentsrepo.um.edu.my/5919/2/AppendixB.pdf