Virtual brand personality, customer satisfaction and brand loyalty in online banking industry / Ong Khian Sin
| _version_ | 1848772399938404352 |
|---|---|
| author | Ong, Khian Sin |
| author_facet | Ong, Khian Sin |
| author_sort | Ong, Khian Sin |
| building | UM Research Repository |
| collection | Online Access |
| first_indexed | 2025-11-14T13:25:54Z |
| format | Thesis |
| id | um-3354 |
| institution | University Malaya |
| institution_category | Local University |
| last_indexed | 2025-11-14T13:25:54Z |
| publishDate | 2009 |
| recordtype | eprints |
| repository_type | Digital Repository |
| spelling | um-33542013-07-11T01:38:53Z Virtual brand personality, customer satisfaction and brand loyalty in online banking industry / Ong Khian Sin Ong, Khian Sin HF Commerce 2009 Thesis NonPeerReviewed application/pdf http://studentsrepo.um.edu.my/3354/1/INTRO.pdf application/pdf http://studentsrepo.um.edu.my/3354/2/CH_1.pdf application/pdf http://studentsrepo.um.edu.my/3354/3/CH_2.pdf application/pdf http://studentsrepo.um.edu.my/3354/4/CH_3.pdf application/pdf http://studentsrepo.um.edu.my/3354/5/CH_4.pdf application/pdf http://studentsrepo.um.edu.my/3354/6/CH_5.pdf application/pdf http://studentsrepo.um.edu.my/3354/7/REF.pdf application/pdf http://studentsrepo.um.edu.my/3354/8/APDX.pdf http://www.pendeta.um.edu.my/uhtbin/cgisirsi/x/P01UTAMA/0/5?searchdata1="Virtual brand personality, customer satisfaction and brand loyalty in online banking industry"{245} Ong, Khian Sin (2009) Virtual brand personality, customer satisfaction and brand loyalty in online banking industry / Ong Khian Sin. Masters thesis, Universiti Malaya. http://studentsrepo.um.edu.my/3354/ |
| spellingShingle | HF Commerce Ong, Khian Sin Virtual brand personality, customer satisfaction and brand loyalty in online banking industry / Ong Khian Sin |
| title | Virtual brand personality, customer satisfaction and brand loyalty in online banking industry / Ong Khian Sin |
| title_full | Virtual brand personality, customer satisfaction and brand loyalty in online banking industry / Ong Khian Sin |
| title_fullStr | Virtual brand personality, customer satisfaction and brand loyalty in online banking industry / Ong Khian Sin |
| title_full_unstemmed | Virtual brand personality, customer satisfaction and brand loyalty in online banking industry / Ong Khian Sin |
| title_short | Virtual brand personality, customer satisfaction and brand loyalty in online banking industry / Ong Khian Sin |
| title_sort | virtual brand personality, customer satisfaction and brand loyalty in online banking industry / ong khian sin |
| topic | HF Commerce |
| url | http://www.pendeta.um.edu.my/uhtbin/cgisirsi/x/P01UTAMA/0/5?searchdata1="Virtual brand personality, customer satisfaction and brand loyalty in online banking industry"{245} http://www.pendeta.um.edu.my/uhtbin/cgisirsi/x/P01UTAMA/0/5?searchdata1="Virtual brand personality, customer satisfaction and brand loyalty in online banking industry"{245} http://studentsrepo.um.edu.my/3354/1/INTRO.pdf http://studentsrepo.um.edu.my/3354/2/CH_1.pdf http://studentsrepo.um.edu.my/3354/3/CH_2.pdf http://studentsrepo.um.edu.my/3354/4/CH_3.pdf http://studentsrepo.um.edu.my/3354/5/CH_4.pdf http://studentsrepo.um.edu.my/3354/6/CH_5.pdf http://studentsrepo.um.edu.my/3354/7/REF.pdf http://studentsrepo.um.edu.my/3354/8/APDX.pdf |