Employees' brand commitment in the service industry : luxury hotel chains in Malaysia / Cheng Siew Yee
| _version_ | 1848771865800081408 |
|---|---|
| author | Cheng, Siew Yee |
| author_facet | Cheng, Siew Yee |
| author_sort | Cheng, Siew Yee |
| building | UM Research Repository |
| collection | Online Access |
| first_indexed | 2025-11-14T13:17:25Z |
| format | Thesis |
| id | um-1305 |
| institution | University Malaya |
| institution_category | Local University |
| last_indexed | 2025-11-14T13:17:25Z |
| publishDate | 2011 |
| recordtype | eprints |
| repository_type | Digital Repository |
| spelling | um-13052013-09-19T09:58:20Z Employees' brand commitment in the service industry : luxury hotel chains in Malaysia / Cheng Siew Yee Cheng, Siew Yee HF Commerce 2011 Thesis NonPeerReviewed application/pdf http://studentsrepo.um.edu.my/1305/1/INTRO.pdf application/pdf http://studentsrepo.um.edu.my/1305/2/CHAP_1.pdf application/pdf http://studentsrepo.um.edu.my/1305/3/CHAP_2.pdf application/pdf http://studentsrepo.um.edu.my/1305/4/CHAP_3.pdf application/pdf http://studentsrepo.um.edu.my/1305/5/CHAP_4.pdf application/pdf http://studentsrepo.um.edu.my/1305/6/CHAP_5.pdf application/pdf http://studentsrepo.um.edu.my/1305/7/BIB.pdf http://pendeta.um.edu.my/client/default/search/results?qu=Employees%27+brand+commitment+in+the+service+industry&te= Cheng, Siew Yee (2011) Employees' brand commitment in the service industry : luxury hotel chains in Malaysia / Cheng Siew Yee. Masters thesis, Universiti Malaya. http://studentsrepo.um.edu.my/1305/ |
| spellingShingle | HF Commerce Cheng, Siew Yee Employees' brand commitment in the service industry : luxury hotel chains in Malaysia / Cheng Siew Yee |
| title | Employees' brand commitment in the service industry : luxury hotel chains in Malaysia / Cheng Siew Yee |
| title_full | Employees' brand commitment in the service industry : luxury hotel chains in Malaysia / Cheng Siew Yee |
| title_fullStr | Employees' brand commitment in the service industry : luxury hotel chains in Malaysia / Cheng Siew Yee |
| title_full_unstemmed | Employees' brand commitment in the service industry : luxury hotel chains in Malaysia / Cheng Siew Yee |
| title_short | Employees' brand commitment in the service industry : luxury hotel chains in Malaysia / Cheng Siew Yee |
| title_sort | employees' brand commitment in the service industry : luxury hotel chains in malaysia / cheng siew yee |
| topic | HF Commerce |
| url | http://pendeta.um.edu.my/client/default/search/results?qu=Employees%27+brand+commitment+in+the+service+industry&te= http://pendeta.um.edu.my/client/default/search/results?qu=Employees%27+brand+commitment+in+the+service+industry&te= http://studentsrepo.um.edu.my/1305/1/INTRO.pdf http://studentsrepo.um.edu.my/1305/2/CHAP_1.pdf http://studentsrepo.um.edu.my/1305/3/CHAP_2.pdf http://studentsrepo.um.edu.my/1305/4/CHAP_3.pdf http://studentsrepo.um.edu.my/1305/5/CHAP_4.pdf http://studentsrepo.um.edu.my/1305/6/CHAP_5.pdf http://studentsrepo.um.edu.my/1305/7/BIB.pdf |