Determining the effectiveness of digital reference services in selected academic libraries in Malaysia / Wan Ab. Kadir Wan Dollah

New technologies have been used to assist in a variety of functions in library and information units including in the provision of reference services. Digital reference services (DRS) are becoming widely available in Malaysian academic libraries and primarily provide assistance to remote users mainl...

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Main Author: Wan Ab. Kadir , Wan Dollah
Format: Thesis
Published: 2008
Subjects:
Online Access:http://studentsrepo.um.edu.my/11849/
http://studentsrepo.um.edu.my/11849/1/Wan_Ab._Kadir.pdf
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author Wan Ab. Kadir , Wan Dollah
author_facet Wan Ab. Kadir , Wan Dollah
author_sort Wan Ab. Kadir , Wan Dollah
building UM Research Repository
collection Online Access
description New technologies have been used to assist in a variety of functions in library and information units including in the provision of reference services. Digital reference services (DRS) are becoming widely available in Malaysian academic libraries and primarily provide assistance to remote users mainly through e-mail format. This study examined the existing status and effectiveness of digital reference services (DRS) in four selected public academic libraries in Malaysia. The study focused on the awareness, usage, users� perception, users� satisfaction, library�s performance, and looked at the perceived needs, issues and problems faced by librarians and students. The study is important to determine how academic librarians are exploiting the latest information and communication technologies to improve reference service operations. The research methodology employed was a case study approach that combined three data collection methods, i.e. questionnaires, interviews and content analysis. Two different sets of questionnaires were distributed: (a) a librarians� questionnaires to 163 librarians, and (2) a users� questionnaires to 1,000 students in four public universities in Malaysia. Structured interviews and systematic observations were conducted to collect information on the existing library services provided. The findings indicate: (a) all the four public academic libraries in Malaysia have implemented asynchronous DRS in the forms of e-mail reference and web forms; however, the extent of these services varies from institution to institution; (b) a majority (67.3%) of the students were aware of the university library offering DRS; (c) a majority (82.8%) of the librarians have been using DRS in answering reference questions; (d) a high percentage (73.1%) of librarians, but a small percentage (19.5%) of students have been using e-mail reference; web forms have been used by 32.3% of librarians and 28.2% of students; Ask-A Librarian have been used by 26.9% of librarians and 26.8% of students; (e) the digital reference services are effective form of service delivery in Malaysian academic libraries based on the findings on users� perception, users� satisfaction and library�s performance; (f) the majority of the respondents would choose traditional reference (47%), but predicted online chat reference (42.7%), e-mail reference (37.4%) and video conferencing (36.5%) to be the most heavily used of reference services in the next five years. Recommendations are made on the need for the implementation of synchronous DRS, enhancing the role of DRS, marketing and promotion, staff training, user education programmes and cooperation. The main contribution of this research is the assessment of effectiveness of DRS in academic libraries in Malaysia, the identification of perceived needs, issues and problems and suggestions on the areas of improvement in the use of DRS. In the process, a proposed guideline for an effective DRS in academic libraries in Malaysia is presented. Finally, the researcher proposes directions for future research in the area of DRS.
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spelling um-118492021-03-21T19:48:09Z Determining the effectiveness of digital reference services in selected academic libraries in Malaysia / Wan Ab. Kadir Wan Dollah Wan Ab. Kadir , Wan Dollah Z665 Library Science. Information Science ZA Information resources New technologies have been used to assist in a variety of functions in library and information units including in the provision of reference services. Digital reference services (DRS) are becoming widely available in Malaysian academic libraries and primarily provide assistance to remote users mainly through e-mail format. This study examined the existing status and effectiveness of digital reference services (DRS) in four selected public academic libraries in Malaysia. The study focused on the awareness, usage, users� perception, users� satisfaction, library�s performance, and looked at the perceived needs, issues and problems faced by librarians and students. The study is important to determine how academic librarians are exploiting the latest information and communication technologies to improve reference service operations. The research methodology employed was a case study approach that combined three data collection methods, i.e. questionnaires, interviews and content analysis. Two different sets of questionnaires were distributed: (a) a librarians� questionnaires to 163 librarians, and (2) a users� questionnaires to 1,000 students in four public universities in Malaysia. Structured interviews and systematic observations were conducted to collect information on the existing library services provided. The findings indicate: (a) all the four public academic libraries in Malaysia have implemented asynchronous DRS in the forms of e-mail reference and web forms; however, the extent of these services varies from institution to institution; (b) a majority (67.3%) of the students were aware of the university library offering DRS; (c) a majority (82.8%) of the librarians have been using DRS in answering reference questions; (d) a high percentage (73.1%) of librarians, but a small percentage (19.5%) of students have been using e-mail reference; web forms have been used by 32.3% of librarians and 28.2% of students; Ask-A Librarian have been used by 26.9% of librarians and 26.8% of students; (e) the digital reference services are effective form of service delivery in Malaysian academic libraries based on the findings on users� perception, users� satisfaction and library�s performance; (f) the majority of the respondents would choose traditional reference (47%), but predicted online chat reference (42.7%), e-mail reference (37.4%) and video conferencing (36.5%) to be the most heavily used of reference services in the next five years. Recommendations are made on the need for the implementation of synchronous DRS, enhancing the role of DRS, marketing and promotion, staff training, user education programmes and cooperation. The main contribution of this research is the assessment of effectiveness of DRS in academic libraries in Malaysia, the identification of perceived needs, issues and problems and suggestions on the areas of improvement in the use of DRS. In the process, a proposed guideline for an effective DRS in academic libraries in Malaysia is presented. Finally, the researcher proposes directions for future research in the area of DRS. 2008 Thesis NonPeerReviewed application/pdf http://studentsrepo.um.edu.my/11849/1/Wan_Ab._Kadir.pdf Wan Ab. Kadir , Wan Dollah (2008) Determining the effectiveness of digital reference services in selected academic libraries in Malaysia / Wan Ab. Kadir Wan Dollah. PhD thesis, University of Malaya. http://studentsrepo.um.edu.my/11849/
spellingShingle Z665 Library Science. Information Science
ZA Information resources
Wan Ab. Kadir , Wan Dollah
Determining the effectiveness of digital reference services in selected academic libraries in Malaysia / Wan Ab. Kadir Wan Dollah
title Determining the effectiveness of digital reference services in selected academic libraries in Malaysia / Wan Ab. Kadir Wan Dollah
title_full Determining the effectiveness of digital reference services in selected academic libraries in Malaysia / Wan Ab. Kadir Wan Dollah
title_fullStr Determining the effectiveness of digital reference services in selected academic libraries in Malaysia / Wan Ab. Kadir Wan Dollah
title_full_unstemmed Determining the effectiveness of digital reference services in selected academic libraries in Malaysia / Wan Ab. Kadir Wan Dollah
title_short Determining the effectiveness of digital reference services in selected academic libraries in Malaysia / Wan Ab. Kadir Wan Dollah
title_sort determining the effectiveness of digital reference services in selected academic libraries in malaysia / wan ab. kadir wan dollah
topic Z665 Library Science. Information Science
ZA Information resources
url http://studentsrepo.um.edu.my/11849/
http://studentsrepo.um.edu.my/11849/1/Wan_Ab._Kadir.pdf