The moderating effect of gender between customer quality factors and loyalty toward internet service provider in Malaysia / Muhammad Shafiq Harun
Customer’s quality based on commitment, trust, and satisfaction theory can explain and predict the success of a relationship between an internet service provider in Malaysia and its customers, measured in terms of loyalty. This study proposed a model to express the relationship and included gender a...
| Main Author: | |
|---|---|
| Format: | Monograph |
| Language: | English |
| Published: |
Bachelor of Science (Hons.) Statistics
2015
|
| Subjects: | |
| Online Access: | https://ir.uitm.edu.my/id/eprint/34467/ |