Perceived risk and perceived technology influence online purchase intention towards apparel / Salbiah Ibrahim and Nurfadilah Rahmat
Purpose – To determine which factors influence the customer while purchase apparel via online medium such ad Instagram, Website and others. Through this research, we will discuss the factors influence online shopping intention towards apparel. Objective – To determine the level of factors influence...
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| Format: | Student Project |
| Language: | English |
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Faculty of Business and Management
2016
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| Online Access: | https://ir.uitm.edu.my/id/eprint/27042/ |