The impact of servicescape towards repatronage intentions among Generation Y in shopping malls in Bandaraya Melaka / Muhammad Faiz Mustafa

The title of this study is “The Impact of Servicescape towards Repatronage Intentions among Generation Y in shopping malls at Bandaraya Melaka”. The first purpose of this study is to determine the current level of repatronage intentions among Generation Y towards shopping mall in Bandaraya Melaka. T...

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Bibliographic Details
Main Author: Mustafa, Muhammad Faiz
Format: Student Project
Language:English
Published: Faculty of Business and Management 2016
Subjects:
Online Access:https://ir.uitm.edu.my/id/eprint/26799/