Relationship marketing: Healthcare management programme at PMCare Sdn Bhd / Nazila Nor Said

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Relationship marketing: Healthcare management programme at PMCare Sdn Bhd / Nazila Nor Said

The objective of the study is to reach on the Relationship Marketing of Healthcare Management Programme in PMCare Sdn Bhd. The final report will help PMCare identify the perception of its customers, and if there are problems, that may cause dissatisfaction among the customers toward PMCare to extend...

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Bibliographic Details
Main Author:	Nor Said, Nazila
Format:	Student Project
Language:	English
Published:	Faculty of Business and Management 2006
Subjects:	Planning. Business planning. Strategic planning Marketing
Online Access:	https://ir.uitm.edu.my/id/eprint/19247/

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