Visitors' perception towards the service quality of Muzium Kesultanan Melayu Melaka / Kamal Rul Asraf Kamal Azmir , Siti Nur Syaffiqah Md Yasin and Nur Diyana Kamarudin

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Visitors' perception towards the service quality of Muzium Kesultanan Melayu Melaka / Kamal Rul Asraf Kamal Azmir , Siti Nur Syaffiqah Md Yasin and Nur Diyana Kamarudin

Service quality have been a great impact towards organization's overall performance and revenues especially Tourism Industry where directly related with services. It is usually being achieved when visitor's satisfaction were fulfilled. Therefore. measuring visitor satisfaction becomes vita...

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Bibliographic Details
Main Authors:	Kamal Azmir, Kamal Rul Asraf, Md Yasin, Siti Nur Syaffiqah, Kamarudin, Nur Diyana
Format:	Student Project
Language:	English
Published:	Faculty of Hotel and Tourism Management 2014
Online Access:	https://ir.uitm.edu.my/id/eprint/17215/

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