Factors influencing cross-border shopping / Azila Azmi, Monica Easter Ak Sapi@Chikut and Sharifah Munirah Sayed Abdul Rahman

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Factors influencing cross-border shopping / Azila Azmi, Monica Easter Ak Sapi@Chikut and Sharifah Munirah Sayed Abdul Rahman

This concept paper discusses the factors influencing cross-border shopping. This type of shopping activity is already well known nowadays as evidenced by the appearance of many cross-border shopping destinations around the world. Visitors tend to choose cross-border shopping destination as their sh...

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Bibliographic Details
Main Authors:	Azmi, Azila, Sapi@Chikut, Monica Easter, Sayed Abdul Rahman, Sharifah Munirah
Format:	Article
Language:	English
Published:	Universiti Teknologi MARA, Pulau Pinang & Pusat Penerbitan Universiti (UPENA) 2015
Subjects:	Social aspects. Social marketing Consumer satisfaction
Online Access:	https://ir.uitm.edu.my/id/eprint/15315/

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