Customers' online channel switching behavior: the moderating role of switching cost

Bibliographic Details
Main Authors: Pourabedin, Zahra, Yeoh, Sok Foon *, Chatterjee, Rajat Subhra, Ho, Jessica Sze Yin *
Format: Article
Language:English
Published: International Information Institute 2016
Subjects:
Online Access:http://eprints.sunway.edu.my/637/
http://eprints.sunway.edu.my/637/1/ZZ%20Zahra%20Yeoh%20Chatterjee%20%20Ho%20%282016%29%20Deposited%20version.pdf
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author Pourabedin, Zahra
Yeoh, Sok Foon *
Chatterjee, Rajat Subhra
Ho, Jessica Sze Yin *
author_facet Pourabedin, Zahra
Yeoh, Sok Foon *
Chatterjee, Rajat Subhra
Ho, Jessica Sze Yin *
author_sort Pourabedin, Zahra
building SU Institutional Repository
collection Online Access
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institution Sunway University
institution_category Local University
language English
last_indexed 2025-11-14T21:14:15Z
publishDate 2016
publisher International Information Institute
recordtype eprints
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spelling sunway-6372019-04-25T07:18:41Z http://eprints.sunway.edu.my/637/ Customers' online channel switching behavior: the moderating role of switching cost Pourabedin, Zahra Yeoh, Sok Foon * Chatterjee, Rajat Subhra Ho, Jessica Sze Yin * HF Commerce International Information Institute 2016-07 Article PeerReviewed text en http://eprints.sunway.edu.my/637/1/ZZ%20Zahra%20Yeoh%20Chatterjee%20%20Ho%20%282016%29%20Deposited%20version.pdf Pourabedin, Zahra and Yeoh, Sok Foon * and Chatterjee, Rajat Subhra and Ho, Jessica Sze Yin * (2016) Customers' online channel switching behavior: the moderating role of switching cost. Information, 19 (7B). pp. 2961-2970. ISSN 1343-4500
spellingShingle HF Commerce
Pourabedin, Zahra
Yeoh, Sok Foon *
Chatterjee, Rajat Subhra
Ho, Jessica Sze Yin *
Customers' online channel switching behavior: the moderating role of switching cost
title Customers' online channel switching behavior: the moderating role of switching cost
title_full Customers' online channel switching behavior: the moderating role of switching cost
title_fullStr Customers' online channel switching behavior: the moderating role of switching cost
title_full_unstemmed Customers' online channel switching behavior: the moderating role of switching cost
title_short Customers' online channel switching behavior: the moderating role of switching cost
title_sort customers' online channel switching behavior: the moderating role of switching cost
topic HF Commerce
url http://eprints.sunway.edu.my/637/
http://eprints.sunway.edu.my/637/1/ZZ%20Zahra%20Yeoh%20Chatterjee%20%20Ho%20%282016%29%20Deposited%20version.pdf