Consumer's intention of purchase sustainable products: the moderating role of attitude and trust

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Consumer's intention of purchase sustainable products: the moderating role of attitude and trust

Awareness about environment has found its place in consumer's mind set. During the past decades, consumers considered issues such as environmental issues and social issues (e.g. label's right or child's right) while purchasing products. Hence, this group of consumers are looking forwa...

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Bibliographic Details
Main Authors:	Hosseinpour, Masoumeh, Nezakati, Hossein *, Sidin, Samsinar Md, Yee, Wong Foong
Format:	Conference or Workshop Item
Published:	Global Strategic Management Inc. 2016
Subjects:	HF Commerce
Online Access:	http://eprints.sunway.edu.my/2025/

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