Mission statement effectiveness: Investigating managers’ sensemaking role

Purpose – This study highlights the instrumental role of the mission statement as a tool used by managers to shape value congruence to achieve enhanced employee performance levels. Design/methodology/approach – A variance-based structural equation modelling was used to analyse the data obtained f...

Full description

Bibliographic Details
Main Authors: Toh, Seong-Yuen *, Tehseen, Shehnaz *, Ali, B. M., Cheok, Jason *, Grigoriou, N., Opute, J.
Format: Article
Language:English
Published: Emerald 2021
Subjects:
Online Access:http://eprints.sunway.edu.my/1906/
http://eprints.sunway.edu.my/1906/1/Toh%20Mission%20statement.pdf