The influence of national cultural attributes on locally produced designs: Case study of Malaysian design

This paper examines the influence of national cultural attributes on locally produced designs (i.e. comics, animation, commercial advertisements, printed materials and graphics). Drawing from the inconsistent results of past literature on influences of national cultural attributes on design; it is...

Full description

Bibliographic Details
Main Authors: Siek, Perline Hwee Ling *, Lee, Cheng Ean Catherine *
Format: Article
Language:English
Published: The International Academic Forum (IAFOR) 2021
Subjects:
Online Access:http://eprints.sunway.edu.my/1795/
http://eprints.sunway.edu.my/1795/1/Siek%20Influence%20of%20National.pdf