Perceptions on renewable energy use in Malaysia: mediating role of attitude

This study investigates the perception towards renewable energy use in Malaysia. A survey of in the Klang-valley area yield responses from 200 respondents. Then, the data were analysed using exploratory factor analysis and multiple regression analysis. Five factors emerge from the factor analysis na...

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Main Authors: Azhar Ahmad, Mamunur Rashid, Nor Asiah Omar, Syed Shah Alam
Format: Article
Language:English
Published: Penerbit Universiti Kebangsaan Malaysia 2014
Online Access:http://journalarticle.ukm.my/8375/
http://journalarticle.ukm.my/8375/1/7772-20208-1-SM.pdf
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author Azhar Ahmad,
Mamunur Rashid,
Nor Asiah Omar,
Syed Shah Alam,
author_facet Azhar Ahmad,
Mamunur Rashid,
Nor Asiah Omar,
Syed Shah Alam,
author_sort Azhar Ahmad,
building UKM Institutional Repository
collection Online Access
description This study investigates the perception towards renewable energy use in Malaysia. A survey of in the Klang-valley area yield responses from 200 respondents. Then, the data were analysed using exploratory factor analysis and multiple regression analysis. Five factors emerge from the factor analysis namely relative advantage, perceived behavioural control, ease of use, awareness, and benefit-cost trade-off. Multiple regression analysis is conducted to examine the explanatory power of these five factors in predicting the intention to use renewable energy. Results of the analysis show that 1) relative advantage and perceived behavioural controls positively mediate attitude towards renewable energy and 2) attitude positively mediates intention to use renewable energy. However, ease of use, benefit-cost trade-off and awareness positively but directly influence intention to use renewable energy. In conclusion, this study contributes to the literatures on social barriers to renewable energy in emerging nations and on theory of planned behaviour.
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spelling oai:generic.eprints.org:83752016-12-14T06:47:04Z http://journalarticle.ukm.my/8375/ Perceptions on renewable energy use in Malaysia: mediating role of attitude Azhar Ahmad, Mamunur Rashid, Nor Asiah Omar, Syed Shah Alam, This study investigates the perception towards renewable energy use in Malaysia. A survey of in the Klang-valley area yield responses from 200 respondents. Then, the data were analysed using exploratory factor analysis and multiple regression analysis. Five factors emerge from the factor analysis namely relative advantage, perceived behavioural control, ease of use, awareness, and benefit-cost trade-off. Multiple regression analysis is conducted to examine the explanatory power of these five factors in predicting the intention to use renewable energy. Results of the analysis show that 1) relative advantage and perceived behavioural controls positively mediate attitude towards renewable energy and 2) attitude positively mediates intention to use renewable energy. However, ease of use, benefit-cost trade-off and awareness positively but directly influence intention to use renewable energy. In conclusion, this study contributes to the literatures on social barriers to renewable energy in emerging nations and on theory of planned behaviour. Penerbit Universiti Kebangsaan Malaysia 2014 Article PeerReviewed application/pdf en http://journalarticle.ukm.my/8375/1/7772-20208-1-SM.pdf Azhar Ahmad, and Mamunur Rashid, and Nor Asiah Omar, and Syed Shah Alam, (2014) Perceptions on renewable energy use in Malaysia: mediating role of attitude. Jurnal Pengurusan, 41 . pp. 123-131. ISSN 0127-2713 http://ejournal.ukm.my/pengurusan/index
spellingShingle Azhar Ahmad,
Mamunur Rashid,
Nor Asiah Omar,
Syed Shah Alam,
Perceptions on renewable energy use in Malaysia: mediating role of attitude
title Perceptions on renewable energy use in Malaysia: mediating role of attitude
title_full Perceptions on renewable energy use in Malaysia: mediating role of attitude
title_fullStr Perceptions on renewable energy use in Malaysia: mediating role of attitude
title_full_unstemmed Perceptions on renewable energy use in Malaysia: mediating role of attitude
title_short Perceptions on renewable energy use in Malaysia: mediating role of attitude
title_sort perceptions on renewable energy use in malaysia: mediating role of attitude
url http://journalarticle.ukm.my/8375/
http://journalarticle.ukm.my/8375/
http://journalarticle.ukm.my/8375/1/7772-20208-1-SM.pdf