Relationship of performance with services promotion through internet : an empirical study of Malaysia Service Companies
This paper reviews the research on the relationship of performance with services promotion through internet : an empirical study of Malaysia service companies. A survey was sent to CEOs/marketing managers all over Malaysia. The result gives impression that some services organizations in Malaysia...
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| Format: | Thesis |
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2005
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| Online Access: | https://library.oum.edu.my/repository/281/ |