Understanding consumer behaviour regarding sustainability in the food sector:The role of meat reduction and protein alternatives.

The need to better understand and shift current consumer behaviour towards more sustainable food consumption habits is imperative for achieving a more food secure future. Increasingly, consumers are encouraged to reduce consumption of animal-sourced protein and transition towards a wider array of pr...

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Bibliographic Details
Main Author: Ford, Hannah Lily
Format: Thesis (University of Nottingham only)
Language:English
Published: 2024
Subjects:
Online Access:https://eprints.nottingham.ac.uk/78187/