Understanding Chinese consumer behaviour regarding sustainable diets: Intention to reduce meat consumption and adopt protein alternatives

With the alarming global challenges of climate change, water scarcity, population growth and food security, adopting a sustainable diet can be considered as one of the strategies to help our planet. China represents 19% of the global population, and little research has conducted to date to understan...

Full description

Bibliographic Details
Main Author: Zhang, Yuchen
Format: Thesis (University of Nottingham only)
Language:English
Published: 2022
Subjects:
Online Access:https://eprints.nottingham.ac.uk/67455/