A Transformative Innovation Model Framework for New Product Development

Given the current digital revolution, there is an increasing need for emerging firms to utilize the emerging technological tools while containing their disruptive effects and alleviating workforce command and knowledge of the new ‘digital’ environment. While it is known that innovation is crucial fo...

Full description

Bibliographic Details
Main Author: Al Husban, Mallak
Format: Dissertation (University of Nottingham only)
Language:English
Published: 2021
Online Access:https://eprints.nottingham.ac.uk/66445/