Motivations and Barriers Towards The Adoption of Click-And-Collect Service in Vietnam
The demand for a seamless and channel-agnostic shopping experience propels global merchants towards omni-channel retailing. Click-and-collect (C&C), a service that allows customers to place orders online and collect them at a physical pick-up point, is among the fulfilment option in an omni-chan...
| Main Author: | |
|---|---|
| Format: | Dissertation (University of Nottingham only) |
| Language: | English |
| Published: |
2021
|
| Subjects: | |
| Online Access: | https://eprints.nottingham.ac.uk/66365/ |