A qualitative study on the concept of business planning in the context of leaders of small-medium enterprises

All great and successful business leaders and entrepreneurs reiterate that to be successful in leading a business, one has to completely understand the concept of business planning first. A proper business plan not only highlights the business’s core strategies and their execution methodologies but...

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Bibliographic Details
Main Author: Jamshed, Sanjarih
Format: Dissertation (University of Nottingham only)
Language:English
Published: 2021
Online Access:https://eprints.nottingham.ac.uk/63207/