Factors affecting the purchase intentions of luxury cars in Malaysia

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Factors affecting the purchase intentions of luxury cars in Malaysia

Luxury cars, the ultimate signalling tool for many successful Malaysians. In recent years, luxury cars have become a common sight on Malaysian roads, especially in urban-metropolitan areas. As Malaysians shift economically, the dream of owning a luxury car has become a reality for many high-earning...

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Bibliographic Details
Main Author:	Hamidi, Muhammad Hairul Ashraf
Format:	Dissertation (University of Nottingham only)
Language:	English
Published:	2021
Subjects:	consumer behavior
Online Access:	https://eprints.nottingham.ac.uk/63190/

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