Sexualized Performance Athletes: An exploratory ZMET study of female athletes’ perceptions
The focus of this study is on media images of sportswomen that have both appearance and athletic elements (termed sexualized performance athlete) and it theorizes and empirically investigates consumer attitudes and perceptions in relation to sexualized performance imagery. Since the purpose of th...
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| Format: | Dissertation (University of Nottingham only) |
| Language: | English |
| Published: |
2020
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| Online Access: | https://eprints.nottingham.ac.uk/62516/ |