The Impact of CSR on Consumers’ purchase intention in Chinese e-commerce companies
Corporate Social Responsibility (CSR) refers to the commitment and responsibility of companies to reduce harmful effects and to have a positive impact on society and the environment. It has become mainstream as an increasing number of companies adopt this practice. There has been extensive research...
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| Format: | Dissertation (University of Nottingham only) |
| Language: | English |
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2020
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| Online Access: | https://eprints.nottingham.ac.uk/62399/ |