The Motivations and Impact of Social Media Adoption on Millennial Saudi Entrepreneurs in Hospitality Sector

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The Motivations and Impact of Social Media Adoption on Millennial Saudi Entrepreneurs in Hospitality Sector

The dynamic evolution of social media transformed different dimensions in individuals’ lives. Universally, it became a multi-purpose channel to seek information, communicate with others and create entrepreneurial businesses. In Saudi Arabia, entrepreneurship is thriving particularly following the in...

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Bibliographic Details
Main Author:	Alajmi, Sarah
Format:	Dissertation (University of Nottingham only)
Language:	English
Published:	2020
Online Access:	https://eprints.nottingham.ac.uk/62260/

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