Exploring electronic Word-of-Mouth (eWOM) for healthcare services in Singapore

Healthcare services have transformed over the years. Owing to advancements in the internet and healthcare technology, patients have become more well-informed and are able to take a more proactive approach in making informed personal healthcare decisions through electronic word-of-mouth (eWOM). The r...

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Bibliographic Details
Main Author: Lee, Lay Lay
Format: Dissertation (University of Nottingham only)
Language:English
Published: 2020
Subjects:
Online Access:https://eprints.nottingham.ac.uk/60656/