Strategic Cost Management of Low Cost Airlines in China: Value chain perspective

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Strategic Cost Management of Low Cost Airlines in China: Value chain perspective

China's air transport industry has grown dramatically in recent years. In general, industries with fast-growing demand are highly profitable. However, this is not the case with airlines, which usually less profitable (Doganis 2010). In order to improve their profitability, airlines need to impr...

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Bibliographic Details
Main Author:	Zhu, Kai
Format:	Dissertation (University of Nottingham only)
Language:	English
Published:	2019
Online Access:	https://eprints.nottingham.ac.uk/57775/

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