A business plan for NatCha, a specialty contemporary tea shop, to enter Malaysia’s F&B industry

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A business plan for NatCha, a specialty contemporary tea shop, to enter Malaysia’s F&B industry

This report explains how NatCha is seeking to enter Malaysia’s Food & Beverages industry (F&B) as a specialty contemporary tea shop, whereby its unique selling points are the use of natural sweetener alternative – Stevia – and the application of cutting-edge technology in the production of i...

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Bibliographic Details
Main Author:	Dechgan, Natcha
Format:	Dissertation (University of Nottingham only)
Language:	English
Published:	2020
Online Access:	https://eprints.nottingham.ac.uk/57628/

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