The transition to open innovation: a case study in the banking industry
The business model of many banks -selling financial products, services and advising customers -has not changed significantly during the last twenty-five years. Nevertheless, the process by which ideas are identified, required knowledge is incorporated and utilised, innovations developed and distribu...
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| Format: | Thesis (University of Nottingham only) |
| Language: | English |
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2005
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| Online Access: | https://eprints.nottingham.ac.uk/56906/ |