An Investigation of the Influence of Travel Bloggers and Vloggers on Consumer's Toursim Decision Making in China

At present, the internet has become an important channel for consumers to obtain tourism information. Among the channels of tourism information sources, the official channels only account for a small part of the information. Most of the information comes from websites such as professional travel web...

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Bibliographic Details
Main Author: Li, Xin-Ya
Format: Dissertation (University of Nottingham only)
Language:English
Published: 2018
Online Access:https://eprints.nottingham.ac.uk/54522/