A Study on the Cross-Cultural Management of China's Haier Group in its UK Branch
With the globalisation of world business, cross-cultural management issues have emerged, as a result of which multinational companies are facing great challenges in terms of cultural differences. This paper takes China’s Haier Group as an example and mainly studies the cross-cultural management of H...
| Main Author: | YU, NIHAN |
|---|---|
| Format: | Dissertation (University of Nottingham only) |
| Language: | English |
| Published: |
2018
|
| Subjects: | |
| Online Access: | https://eprints.nottingham.ac.uk/53936/ |
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