Barriers to internationalisation of small and medium-sized enterprises (SMEs) in the Thai online fashion industry through social media

The objective of this study is to ascertain issues of specific barriers, owners’ perspectives, and determination in respect of the internationalisation of online SMEs through social media in the Thai fashion industry. This paper presents the findings of a study on the perceptions of barriers to in...

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Bibliographic Details
Main Author: Turmratanasuwan, Tanawat
Format: Dissertation (University of Nottingham only)
Language:English
Published: 2018
Subjects:
Online Access:https://eprints.nottingham.ac.uk/53842/