DRIVERS FOR A SUCCESSFUL AND OVERFUNDED REWARD-BASED CROWDFUNDING CAMPAIGN IN THE UNITED KINGDOM

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DRIVERS FOR A SUCCESSFUL AND OVERFUNDED REWARD-BASED CROWDFUNDING CAMPAIGN IN THE UNITED KINGDOM

Crowdfunding is a novel way to pursue funding within non-professional investors and therefore there is no much literature available about it as of today. This study seek to understand the drivers for success of an overfunded reward-based crowdfunding campaign and a successful crowdfunding campaign i...

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Bibliographic Details
Main Author:	ALVAREZ ARELLANO, Laila Rashida
Format:	Dissertation (University of Nottingham only)
Language:	English
Published:	2018
Subjects:	The success of crowdfunding
Online Access:	https://eprints.nottingham.ac.uk/53582/

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