The development of mobile payment in China-A study of Alipay

Mobile payment is now a mature technology based on mobile phones. China owns the largest penetration rate in terms of mobile payment compared to other developed countries such as USA, South Korea even though the development of m-payment in China did not start until 2011. Besides, the underlying tech...

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Main Author: DENG, WEIJIE
Format: Dissertation (University of Nottingham only)
Language:English
Published: 2018
Online Access:https://eprints.nottingham.ac.uk/53489/
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author DENG, WEIJIE
author_facet DENG, WEIJIE
author_sort DENG, WEIJIE
building Nottingham Research Data Repository
collection Online Access
description Mobile payment is now a mature technology based on mobile phones. China owns the largest penetration rate in terms of mobile payment compared to other developed countries such as USA, South Korea even though the development of m-payment in China did not start until 2011. Besides, the underlying technology and application scenarios are different from other countries. Inspired by the gap, this paper aims to study the development of mobile payment in China by studying the third party mobile payment vendor giant – Alipay through qualitative methods and to figure out what factors contribute to its success. By means of the concept of digital ecosystem, summarization of past literatures, theoretical models, SWOT and PEST analysis, it turns out that various factors contribute to the success of Alipay, internal factors such as thoughtful strategies, external factors such as economy, technology trend. Besides, Alipay’s future is far more complicated than imagination. The evolution of Alipay may also reflect the importance of building a long-standing business. Overall, the success of m-payment in China is not occasional, but a result of various aspects which could offer implication for other businesses.
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spelling nottingham-534892022-01-24T17:17:23Z https://eprints.nottingham.ac.uk/53489/ The development of mobile payment in China-A study of Alipay DENG, WEIJIE Mobile payment is now a mature technology based on mobile phones. China owns the largest penetration rate in terms of mobile payment compared to other developed countries such as USA, South Korea even though the development of m-payment in China did not start until 2011. Besides, the underlying technology and application scenarios are different from other countries. Inspired by the gap, this paper aims to study the development of mobile payment in China by studying the third party mobile payment vendor giant – Alipay through qualitative methods and to figure out what factors contribute to its success. By means of the concept of digital ecosystem, summarization of past literatures, theoretical models, SWOT and PEST analysis, it turns out that various factors contribute to the success of Alipay, internal factors such as thoughtful strategies, external factors such as economy, technology trend. Besides, Alipay’s future is far more complicated than imagination. The evolution of Alipay may also reflect the importance of building a long-standing business. Overall, the success of m-payment in China is not occasional, but a result of various aspects which could offer implication for other businesses. 2018-08-28 Dissertation (University of Nottingham only) NonPeerReviewed application/pdf en https://eprints.nottingham.ac.uk/53489/1/MSc%20Business%20and%20Management%20dissertation.pdf DENG, WEIJIE (2018) The development of mobile payment in China-A study of Alipay. [Dissertation (University of Nottingham only)]
spellingShingle DENG, WEIJIE
The development of mobile payment in China-A study of Alipay
title The development of mobile payment in China-A study of Alipay
title_full The development of mobile payment in China-A study of Alipay
title_fullStr The development of mobile payment in China-A study of Alipay
title_full_unstemmed The development of mobile payment in China-A study of Alipay
title_short The development of mobile payment in China-A study of Alipay
title_sort development of mobile payment in china-a study of alipay
url https://eprints.nottingham.ac.uk/53489/