Double learning or double blinding: an investigation of vendor private information acquisition and consumer learning via online reviews

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Double learning or double blinding: an investigation of vendor private information acquisition and consumer learning via online reviews

In this paper, building upon information acquisition theory and using portfolio methods and system equations, we made an empirical investigation into how online vendors and consumers are learning from each other, and how online reviews, prices, and sales interact among each other. First, this study...

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Bibliographic Details
Main Authors:	Hu, Nan, Dow, Kevin E., Chong, Alain Yee Loong, Liu, Ling
Format:	Article
Published:	Springer 2016
Subjects:	Online reviews; Word-of-mouth; Online product reviews; Double-learning Analyst forecast
Online Access:	https://eprints.nottingham.ac.uk/51900/

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