Double learning or double blinding: an investigation of vendor private information acquisition and consumer learning via online reviews
In this paper, building upon information acquisition theory and using portfolio methods and system equations, we made an empirical investigation into how online vendors and consumers are learning from each other, and how online reviews, prices, and sales interact among each other. First, this study...
| Main Authors: | , , , |
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| Format: | Article |
| Published: |
Springer
2016
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| Subjects: | |
| Online Access: | https://eprints.nottingham.ac.uk/51900/ |