Social strategy as a means to gain knowledge for innovation

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Social strategy as a means to gain knowledge for innovation

Taking the knowledge-based view of the firm as its starting point, and acknowledging that knowledge can lie outside the firm, this research extends our understanding of how the growing social media trend can contribute to open innovation. We specifically focus on SMEs, which tend to be resource cons...

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Bibliographic Details
Main Authors:	Candi, Marina, Roberts, Deborah L., Tucker, Marion, Barczak, Gloria
Format:	Article
Published:	Wiley 2018
Online Access:	https://eprints.nottingham.ac.uk/48841/

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