The accidental audience: industrial management of unexpected television viewerships

The Accidental Audience considers how media organizations construct and respond to audience members that are not part of the intended audience for a particular media product. Focusing on public service and commercial children’s television, this thesis explores how the increasing reliance on audience...

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Bibliographic Details
Main Author: Burdfield, Claire
Format: Thesis (University of Nottingham only)
Language:English
Published: 2017
Subjects:
Online Access:https://eprints.nottingham.ac.uk/47829/