An Empirical Analysis of Organization Modularization’s Impact – The Case of Google

Google, as a high-tech internet-based company, is facing a rapidly evolving, intensely competitive environment. So, the company is subject to changing technologies, shifting user needs, and frequent introductions of new products and services. Competing successfully Google relies heavily on the abili...

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Bibliographic Details
Main Author: Liu, Yuanyuan
Format: Dissertation (University of Nottingham only)
Language:English
Published: 2017
Subjects:
Online Access:https://eprints.nottingham.ac.uk/46339/