Capturing cultural differences between UK and Malaysian drivers to inform the design of in-vehicle navigation systems

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Capturing cultural differences between UK and Malaysian drivers to inform the design of in-vehicle navigation systems

Attending to cultural diversity is important for products and technology intended for global placement, such as automobiles, yet many products (and associated interfaces) lack genuine cultural differentiation. For example, in-vehicle navigation systems are typically identical in form and function ac...

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Bibliographic Details
Main Authors:	Large, David R., Burnett, Gary, Mohd-Hasni, Yasmin
Format:	Article
Published:	Society of Automotive Engineering of Japan 2017
Subjects:	human engineering human machine interfaces difference among individuals / Culture Design Navigation UK Malaysia [C2]
Online Access:	https://eprints.nottingham.ac.uk/44642/

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