Growth Strategy for Small Businesses: The case of OfficePro Direct

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Growth Strategy for Small Businesses: The case of OfficePro Direct

This report discusses the growth strategy for small businesses with an example of OfficePro Direct, an office supplies and stationery products distributor in Nottingham. The report unfolds to discover the approach taken to derive the growth strategy by exploring the organisation's internal core...

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Bibliographic Details
Main Author:	Sharma, Dhritiman
Format:	Dissertation (University of Nottingham only)
Language:	English
Published:	2016
Subjects:	small business SME Growth strategy E-commerce Marketing Operations
Online Access:	https://eprints.nottingham.ac.uk/36994/

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