Barriers and enablers of the idea generation process within a technically minded team: a case study of MCL Industries.
This dissertation is a consultancy project for MCL Industries which is a British SME operating in a B2B market. They are manufacturing and supplying industrial composites for the utility, technology and infrastructure markets. The aim of the dissertation is to identify barriers and enablers to the i...
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| Format: | Dissertation (University of Nottingham only) |
| Language: | English |
| Published: |
2016
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| Online Access: | https://eprints.nottingham.ac.uk/36828/ |